Snapchat, Dove, Cinnabon and American Apparel have all made some pretty poor choices on social media. Where’s the common sense?
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Brand protection and marketing that doesn't suck
In the rapidly evolving landscape of the digital world, the importance of safeguarding your brand’s reputation has never been more critical. With the proliferation of online platforms and the constant flow of information, maintaining a strong and untarnished brand image is a challenging endeavor.
Snapchat, Dove, Cinnabon and American Apparel have all made some pretty poor choices on social media. Where’s the common sense?
If you’re not actively looking for cracks in your domain strategy, you’re opening yourself up to attacks. The drama between DuckDuckGo and Google proves it.
Learn from others’ mistakes to avoid becoming a zombie brand—one left shuffling after competitors, forever ravenous for scraps of consumer attention.
Companies that support Donald Trump and ICE’s disgusting actions need to be held accountable…which brings us to our latest Bad Corporate Behavior Awards.